Optimized For Search Engines
We take care of SEO basics so you don't have to.
Preview how your posts will look in search engines like Google before you even hit the publish button.
Standard has been audited by leading SEO experts in the industry.
Accelerate Your Web Projects
Standard is a premium theme written on Bootstrap 2.
Child theme starter kit available and WordPress 3.4 compliant.
Built-in maintenance mode.
Core code audited by Automattic and honors WordPress coding conventions.
The Publisher's Toolbox
Emphasize your personal brand and tightly associate yourself with your work using publisher oriented widgets.
Display your social influence, integrate with Google search, personalize each article with a short author biography.
Standard is tailored for both individual writers and for multi-author teams.
Standard is a responsive theme, which means it will adapt your content to look uncluttered and elegant on desktops, tablets, and mobile phones.
Customize the Layout and Style
Standard is lightly customizable without code. Upload your own logo, move the sidebar to the right or left side of the page (or remove it completely). You can also relocate the navigation above or below the header and designate the background's color or image.
Use the Theme Customizer in WordPress 3.4 to preview design changes before saving them to your live site.